ConHome: Don't panic. Don't panic! DON'T PANIC! We're putting this party under martial law

As I highlighted this morning, the Tories’ basic problem is that not enough people have a clue what they stand for, and many of those that have a clue don’t like what they stand for. Indeed, a new BBC Daily Politics poll  shows that 36% of people don’t know what the Conservative party stands for. A further 36% say they know what they stand for but don’t like it. That leaves a slender 28% saying they know what the Tories stand for and like it.

Against that backdrop, Conservative Home presents its ten point plan to get the Tory campaign back on track. It really is hilarious! A superb way to get the weekend off to a joyous start and Alex Folkes on LibDem Voice has very amusingly presented his alternative version.

What I love is the way that ConHome have felt the need to have a special large Courier font to print all the points. And how I laughed at:

Yes, that will get them miles won’t it? The floating voters will come flooding over to their side. “Very sensible”! Hilarious!

And:

Yes, that would be great. Let’s have more of those strangulated, sanctimonious tones that everyone warmed to so much in 2001.

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